Best SEO Tools (Nov. 2017) : Buyers Guides & Reviews
Best SEO tools:
The title says it all. There are hundreds of free, premium and a mix of both (Freemium tools) available on the market as the best SEO tool.
When it comes to SEO, it's hard to manage competitors without using tools.
In this post, I list the tools I'm using for the past two years to do all my stuff right from Keyword research, competitors analysis, site audit, rank tracking to Email marketing.
Some of the tools might not do the exact SEO stuff but do helpful to build your websites better than others both in terms of performance and income.
Best SEO Tools
Here comes the list of best SEO tool across various categories
- Keyword research
- Competitor analysis
- SEO audit
- Rank tracker
- Backlinks analysis
In no order, below are the list of best SEO tools I'm using to dominate SERP results.
KWFinder, the tool I'm using for the past few years and the upgrades it got over the years is incredible, and that's why I consider KWFinder as the best keyword research tool for SEO.
The results are more accurate with search volumes, and keyword difficulty tool helps anyone to find easy to rank long tail keywords in less than 10 seconds.
Enter the keywords, give a search and find the easy to rank keywords. If you need to find easy to rank long tail keywords, then choose the Auto complete option and enter the keyword, done.
Most people won't care about questions related keywords. But they are the traffic generating keywords you can use in your blogs.
Some of the features I would like to mention
- SEO Difficulty value: It helps anyone to determine the competitiveness of the keyword.
- Past 12 months search volume helps us to understand the trend of the keyword, and you can decide whether to rank for the keywords or not.
- Three types of keyword research - suggestions, auto-complete and question-related keywords.
- The results page with a detailed report including trend, search volume, CPC & PPC and finally difficulty value.
- There is a 24/7 Customer support powered by the developers of the tool, so all your questions and feedback's will reach to right person.
Apart from KWFinder, Serpchecker is an another tools which helps to do Google SERP analysis with 49+ SEO metrics. This is how the Serpchecker works
Here comes the pricing details. The best thing about KWFinder is their pricing. It comes as low as $12.42 per month.
Some blogs represent, Ahrefs as the best keyword research tool for SEO but in reality, you can most of those easy to rank keywords from KWFinder itself without spending such a huge money with Ahrefs.
I can say Serpstat is the life saver for me. When I found it first, I canceled my subscription with Ahrefs.
I explain why?
Serpstat is a complete SEO tool where you can do keyword research, SEO audit, Rank tracker, Backlinks analysis, Competitor analysis, PPC research and it is also the best SEO reporting tool.
The best part, pricing. I got a three year subscription from 2016 till 2019 paying around $1500 while the amount is equal to my one-year subscription with Ahrefs. On a whole, I saved around $3000 and I don't have SEO tool billing till 2019.
$1790 per year with Ahrefs compared with $1490 for three years with Serpstat.
Ok. The tool is damn cheap. How is the performance compared with SEMRush and Ahrefs.
The below table shows you all.
Some random keywords are selected and the above check is performed. You can see Serpstat produces 4X results than SEMRush.
Below is the comparison of backlink analysis
I accept Ahrefs is the best backlinks analyzer in the world and recently few more tools to their product.
But SERPStat does the same and once you started using it, you can feel there is no need for other SEO tools.
This is my scenario. For hardcore backlink analyzers, for now its Ahrefs for you.
Below is the comparsion between Ahrefs, Semrush and Serpstat
Queries per day*
Results per report
*Queries per day varies for different tools.
Serpstat is also the best SEO tool for agencies and Serpstat audit gives you the feel of using the best onpage SEO tool in the market.
Other features of Serpstat includes
- Rank tracker upto 100 domains for any given keyword
- SEO audit at its best
- Keyword research with great filter options, though finding keyword difficulty is missing.
- The best SEO competitor analysis tool in the market
- Content marketing analytics.
The God mode SEO tool is here. Serpwoo is the best rank tracker serp tracker tool where it shows the movements of every domain in top 100 positions.
Suppose "Link building" is my keyword, then it shows the top 100 results and you can watch the movement of every single websites.
What's the advantage of this best SEO ranking tools:
- You can actually spot the new players in top 20 results before any one else.
- Once you found them, copy the URL and paste on Serpstat.
- It shows the number of keywords the URL trying to rank for and also finds their backlink sources and if any links can be replicated like forum backlinks or guest posts, you can actually do it before other competitors.
- Spot new web 2.0 sites aka parasites that ranks for this keyword.
- For some keywords, you can see the Medium.com , growthhackers.com and blogspot.com rank for the keywords.
- Go their and you can easily replicate it and steal your competitors backlinks.
- You know how link building is easy with this tool ?
Not all the web 2.0 are the gold mines. Google gives preference to few web 2.0 to rank on Google and using Serpwoo we analyzed 150 keywords and made a list of web 2.0 sites that ranks in top 20 results.
SERPWoo is also the best SEO tool for keyword rankings report. It comes with white label keyword rankings report option for all plans.
Here comes the pricing part.
Historical SERP archives
Third party data feeds
Basically not an SEO tool but its helps me to get links from authority sites in my niche through guest posting, broken link building and resource page link building.
Basically whatever I do using outreach, I make sure its done using NinjaOutreach.
Finding and outreach to bloggers for guest posts is simple. Go to content prospecting tab and enter the keyword, tool shows the sites and it also finds the estimated visits and SEO metrics.
Add the sites to your list and go to Outreach mode, you can start doing outreach. The tool comes with pre-defined templates for any type of outreach.
NinjaOutreach team already wrote an awesome guide how to make backlinks through broken link building and resource page link building. You can find the guide here
Again, it's not an easy tool. But this tools helps anyone to dominate SERP results.
Here comes the use of SocialPilot. It's an social media automation tool which helps to schedule post on Facebook, Twitter, Linkedin, Google Plus, Tumblr, Xing, Vk, Pinterest and Instagram.
SocialPilot is the only affordable social media automation tool with 9 social networks supported while most tools like Buffer and Hootsuite offers upto 6 social networks.
Here's how to do SEO with SocialPilot. Most people aware of web 2.0 backlinks. Some claim it is risk but power users know how powerful the web 2.0 backlinks because of the authority of the domains.
Let's take Tumblr. Create 4-5 sub-blogs on it and make sure everyone is using different names, themes and create essential pages like about & contact page as you do in WordPress.
For the next 15-30 days, schedule your posts on Tumblr using filler contents. Filler contents indicates Quotes, infographics, short guides, videos and images.
Remember more the days you schedule the post, more the web2.0 looks natural.
It merely takes some 15 minutes to schedule contents across those 5 blogs on tumblr for a month, thanks to content suggestions tool inbuilt with SocialPilot which shows popular posts across the niches.
After 20 days, deploy your first link to your site from one Tumblr, then gradually do links from other Tumblr blogs. I'm pretty sure you can see your ranking improvements.
There are few other tools I constantly use for various purposes. Here comes a brief list
WikiGrabber - The best tool for WikiPedia link building. Follow the WikiPedia guidelines to edit a page, then your will be a permanently placed.
SimilarWeb - The fastest way to analyze a site specially affiliate sites. Affiliate marketers knows how valuable the tool and again it's one the best tool for SEO.
FastComet - Call it as shameless promotion. But FastComet plays a vital role to offer the fastest managed hosting solution to my WordPress sites. I use FastComet to host most of my sites in seven niches.
Based on working strategy , I recommend this list of best SEO tools and can you share your favorite tools in comments ?